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| WEDCV155VD5RRV515DV |
內容簡介
本書分為讀寫篇和聽說篇。本教材通過介紹歐美會展業的先進理念和實踐經驗，結合會展業的各個部門和整個工作流程，深化聽、說、讀、寫、譯等英語語言技巧訓練，幫助會展叢業人員熟悉英語國家綜合文化知識和國際會展業的背景知識，提高會展從業人員用英語進行會展管理與服務的交際能力。針對實際工作需求，按照國際會展流程，通過大量練習，幫助工作人員和會展從業人員進一步擴大詞匯量，掌握綜合運用語言的能力，更好地開展國際會展業務。
目錄
Chapter 1
Enquiring about Holding a Conference 會議諮詢
Section 1 Listening Activities 16
A Spot Dictation 16
B Multiple Choices 16
C Passage Dictation 19
Tape script & Answers 20
A Spot Dictation 20
B Multiple Choices 20
C Passage Dictation 23
Section 2 Interpretation Activities 23
A Sentence Interpretation 23
B Passage Interpretation 24
Reference Answers 26
A Sentence Interpretation 26
B Passage Interpretation 27
Section 3 Speaking Activities 28
A Specialized Terms 28
B Sample Conversation 28
C Functional Expressions 29
D Speaking Up 30
E Role-play 31
Chapter 2
Booking an Event 招展商會展預訂
Section 1 Listening Activities 34
A Spot Dictation 34
B Multiple Choices 35
C Passage Dictation 37
Tape script & Answers 38
A Spot Dictation 38
B Multiple Choices 38
C Passage Dictation 41
Section 2 Interpretation Activities 41
A Sentence Interpretation 41
B Passage Interpretation 42
Reference Answers 44
A Sentence Interpretation 44
B Passage Interpretation 45
Section 3 Speaking Activities 46
A Specialized Terms 46
B Sample Conversation 46
C Functional Expressions 47
D Speaking Up 48
E Role-play 48
Reference Answers 49
D Speaking Up 49
Chapter 3
Event Planning and Budgeting 會展策劃與預算
Section 1 Listening Activities 50
A Spot Dictation 50
B Multiple Choices 51
C Passage Dictation 53
Tape script & Answers: 53
A Spot Dictation 53
B Multiple Choices 54
C Passage Dictation 57
Section 2 Interpretation Activities 57
A Sentence Interpretation 57
B Passage Interpretation 58
Reference Answers 60
A Sentence Interpretation 60
B Passage Interpretation 61
Section 3 Speaking Activities 61
A Specialized Terms 61
B Sample Conversation 62
C Functional Expressions 63
D Speaking Up 63
E Role-play 63
Reference Answers 64
A Specialized Terms 64
D Speaking Up 64
Chapter 4
Providing Exhibit Information 提供展覽資訊
Section 1 Listening Activities 66
A Spot Dictation 66
B Multiple Choices 67
C Passage Dictation 69
Tape script & Answers 69
A Spot Dictation 69
B Multiple Choices 70
C Passage Dictation 72
Section 2 Interpretation Activities 72
A Sentence Interpretation 72
B Passage Interpretation 73
Reference Answers 75
A Sentence Interpretation 75
B Passage Interpretation 75
Section 3 Speaking Activities 76
A Specialized Terms 76
B Sample Conversation77
C Functional Expressions 78
D Speaking Up 79
E Role-play 79
Reference Answers 79
A Specialized Terms 79
D Speaking Up 79
Chapter 5
Visiting Foreign Exhibitors 拜會贊助商
Section 1 Listening Activities 82
A Spot Dictation 82
B Multiple Choices 83
C Passage Dictation 85
Tape script & Answers 85
A Spot Dictation 85
B Multiple Choices 86
C Passage Dictation 88
Section 2 Interpretation Activities 89
A Sentence Interpretation 89
B Passage Interpretation 90
Reference Answers 91
A Sentence Interpretation 91
B Passage Interpretation 92
Section 3 Speaking Activities 93
A Specialized Terms 93
B Sample Conversation94
C Functional Expressions 95
D Speaking Up 95
E Role-play 96
Refenecne Answer 96
A Specialized Terms 96
D Speaking Up 96
Chapter 6
Negotiating on Exhibiting Space 展位談判
Section 1 Listening Activities 98
A Spot Dictation 98
B Multiple Choices 99
C Passage Dictation 101
Tape script & Answers: 102
A Spot Dictation 102
B Multiple Choices 102
C Passage Dictation 104
Section 2 Interpretation Activities 105
A Sentence Interpretation 105
B Passage Interpretation 105
Reference Answers 106
A Sentence Interpretation 106
B Passage Interpretation 107
Section 3 Speaking Activities 108
A Specialized Terms 108
B Sample Conversation 109
C Functional Expressions 110
D Speaking Up 111
E Role-play 112
Refenence Answer 112
A Specialized Terms 112
D Speaking Up 113
Chapter 7
Hiring A Stand 申請展位
Section 1 Listening Activities 114
A Spot Dictation 114
B Multiple Choices 115
C Passage Dictation 117
Tape script & Answers 117
A Spot Dictation 117
B Multiple Choices 118
C Passage Dictation 120
Section 2 Interpretation Activities 121
A Sentecce Interpretation 121
B Passage Interpretation 122
Reference Answers 123
A Sentecce Interpretation 123
B Passage Interpretation 124
Section 3 Speaking Activities 125
A Specialized Terms 125
B Sample Conversation 125
C Functional Expressions 126
D Speaking Up 127
E Role-play 128
Reference Answers 128
A Specialized Terms 128
D Speaking Up 129
Chapter 8
Personal Sales Calls 銷售拜訪( 電話)
Section 1 Listening Activities 130
A Spot Dictation 130
B Multiple Choices 131
C Passage Dictation 133
Tape script & Answers: 133
A Spot Dictation 133
B Multiple Choices 134
C Passage Dictation 136
Section 2 Interpretation Activities 137
A Sentence Interpretation 137
B Passage Interpretation 138
Reference Answer 140
A Sentence Interpretation 140
B Passage Interpretation 141
Section 3 Speaking Activities 142
A Specialized Terms 142
B Sample Conversation 142
C Functional Expressions 143
D Speaking Up 144
E Role-play 144
Reference Answer 145
A Specialized Terms 145
Chapter 9
Hiring People and Loaning Properties 租借物品/ 租用人員
Section 1 Listening Activities 146
A Spot Dictation 146
B Multiple Choices 147
C Passage Dictation 149
Tape script & Answers: 150
A Spot Dictation 150
B Multiple Choices 151
C Passage Dictation 153
Section 2 Interpretation Activities 154
A Sentence Interpretation 154
B Passage Interpretation 155
Reference Answers 156
B Passage Interpretation 157
Section 3 Speaking Activities 158
A Specialized Terms 158
B Sample Conversation 158
C Functional Expressions 159
D Speaking Up 159
E Role-play 160
Reference Answer 160
A Specialized Terms 160
D Speaking Up 160
Chapter 10
Safety and Security Service 安保服務
Section 1 Listening Activities 162
A Spot Dictation 162
B Multiple Choices 163
C Passage Dictation 165
Tape script & Answers: 166
A Spot Dictation 166
B Multiple Choices 166
C Passage Dictation 168
Section 2 Interpretation Activities 169
A Sentence Interpretation 169
B Passage Interpretation 169
Reference Answer 171
A Sentence Interpretation 171
B Passage Interpretation 172
Section 3 Speaking Activities 173
A Specialized Terms 173
B Sample Conversation 173
C Functional Expressions 174
D Speaking Up 174
E Role-play 174
Reference Answer 175
A Specialized Terms 175
D Speaking Up 175
Chapter 11
Helping with Post-Conference Logistics 會後物流服務
Section 1 Listening Activities 176
A Spot Dictation 176
B Multiple Choices 177
C Passage Dictation 179
Tape script & Answers 180
A Spot Dictation 180
B Multiple Choices 181
C Passage Dictation 182
Section 2 Interpretation Activities 183
A Sentence Interpretation 183
B Passage Interpretation 184
Reference Answer 186
A Sentence Interpretation 186
B Passage Interpretation 186
Section 3 Speaking Activities 187
A Specialized Terms 187
B Sample Conversation 188
C Functional Expressions 189
D Speaking Up 189
E Role-play 190
Refernece Answer 190
A Specialized Terms 190
D Speaking Up 191
Chapter 12
Opening and Reception 開幕與酒會
Section 1 Listening Activities 192
A Spot Dictation 192
B Multiple Choices 193
C Passage Dictation 195
Tape script & Answers 196
A Spot Dictation 196
B Multiple Choices 196
C Passage Dictation 198
Section 2 Interpretation Activities 199
A Sentence Interpretation 199
B Passage Interpretation 200
Reference Answers 202
A Sentence Interpretation 202
B Passage Interpretation 204
Section 3 Speaking Activities 205
A Specialized Terms 205
B Sample Conversation 205
C Functional Expressions 207
D Speaking Up 209
E Role-play 209
Reference Answer 210
A Specialized Terms 210
D Speaking Up 210
Chapter13
Attending the Event 參加展會
Section 1 Listening Activities 212
A Spot Dictation 212
B Multiple Choices 213
C Passage Dictation 215
Tape script & Answers: 216
A Spot Dictation 216
B Multiple Choices 216
C Passage Dictation 218
Section 2 Interpretation Activities 219
A Sentence Interpretation 219
B Passage Interpretation 220
Reference Answers 222
A Sentence Interpretation 222
B Passage Interpretation 223
Section 3 Speaking Activities 224
A Specialized Terms 224
B Sample Conversation 225
C Functional Expressions 226
D Speaking Up 226
E Role-play 227
Reference Answer: 228
A Specialized Terms 228
D Speaking Up 228
Chapter 14
Reserving Post Conference Tours 會後旅遊預訂
Section 1 Listening Activities 230
A Spot Dictation 230
B Multiple Choices 231
C Passage Dictation 233
Tape script & Answers: 233
A Spot Dictation 233
B Multiple Choices 234
C Passage Dictation 237
Section 2 Interpretation Activities 238
A Sentence Interpretation 238
B Passage Interpretation 238
Reference Answers 239
A Sentence Interpretation 239
B Passage Interpretation 240
Section 3 Speaking Activities 241
A Specialized Terms 241
B Sample Conversation 241
C Functional Expressions 242
D Speaking Up 242
E Role-play 243
Reference Answer 244
A Specialized Terms 244
D Speaking Up 244
Chapter 15
Event Review Meetings 會後總結
Section 1 Listening Activities 246
A Spot Dictation 246
B Multiple Choices 247
C Passage Dictation 249
Tape script & Answers 250
A Spot Dictation 250
B Multiple Choices 250
C Passage Dictation 252
Section 2 Interpretation Activities 253
A Sentence Interpretation 253
B Passage Interpretation 254
Reference Answers 254
A Sentence Interpretation 254
B Passage Interpretation 255
Section 3 Speaking Activities 256
A Specialized Terms 256
B Sample Conversation 257
C Functional Expressions 258
D Speaking Up 258
E Role-play 259
Reference Answer 259
A Specialized Terms 259
D Speaking Up 259
Enquiring about Holding a Conference 會議諮詢
Section 1 Listening Activities 16
A Spot Dictation 16
B Multiple Choices 16
C Passage Dictation 19
Tape script & Answers 20
A Spot Dictation 20
B Multiple Choices 20
C Passage Dictation 23
Section 2 Interpretation Activities 23
A Sentence Interpretation 23
B Passage Interpretation 24
Reference Answers 26
A Sentence Interpretation 26
B Passage Interpretation 27
Section 3 Speaking Activities 28
A Specialized Terms 28
B Sample Conversation 28
C Functional Expressions 29
D Speaking Up 30
E Role-play 31
Chapter 2
Booking an Event 招展商會展預訂
Section 1 Listening Activities 34
A Spot Dictation 34
B Multiple Choices 35
C Passage Dictation 37
Tape script & Answers 38
A Spot Dictation 38
B Multiple Choices 38
C Passage Dictation 41
Section 2 Interpretation Activities 41
A Sentence Interpretation 41
B Passage Interpretation 42
Reference Answers 44
A Sentence Interpretation 44
B Passage Interpretation 45
Section 3 Speaking Activities 46
A Specialized Terms 46
B Sample Conversation 46
C Functional Expressions 47
D Speaking Up 48
E Role-play 48
Reference Answers 49
D Speaking Up 49
Chapter 3
Event Planning and Budgeting 會展策劃與預算
Section 1 Listening Activities 50
A Spot Dictation 50
B Multiple Choices 51
C Passage Dictation 53
Tape script & Answers: 53
A Spot Dictation 53
B Multiple Choices 54
C Passage Dictation 57
Section 2 Interpretation Activities 57
A Sentence Interpretation 57
B Passage Interpretation 58
Reference Answers 60
A Sentence Interpretation 60
B Passage Interpretation 61
Section 3 Speaking Activities 61
A Specialized Terms 61
B Sample Conversation 62
C Functional Expressions 63
D Speaking Up 63
E Role-play 63
Reference Answers 64
A Specialized Terms 64
D Speaking Up 64
Chapter 4
Providing Exhibit Information 提供展覽資訊
Section 1 Listening Activities 66
A Spot Dictation 66
B Multiple Choices 67
C Passage Dictation 69
Tape script & Answers 69
A Spot Dictation 69
B Multiple Choices 70
C Passage Dictation 72
Section 2 Interpretation Activities 72
A Sentence Interpretation 72
B Passage Interpretation 73
Reference Answers 75
A Sentence Interpretation 75
B Passage Interpretation 75
Section 3 Speaking Activities 76
A Specialized Terms 76
B Sample Conversation77
C Functional Expressions 78
D Speaking Up 79
E Role-play 79
Reference Answers 79
A Specialized Terms 79
D Speaking Up 79
Chapter 5
Visiting Foreign Exhibitors 拜會贊助商
Section 1 Listening Activities 82
A Spot Dictation 82
B Multiple Choices 83
C Passage Dictation 85
Tape script & Answers 85
A Spot Dictation 85
B Multiple Choices 86
C Passage Dictation 88
Section 2 Interpretation Activities 89
A Sentence Interpretation 89
B Passage Interpretation 90
Reference Answers 91
A Sentence Interpretation 91
B Passage Interpretation 92
Section 3 Speaking Activities 93
A Specialized Terms 93
B Sample Conversation94
C Functional Expressions 95
D Speaking Up 95
E Role-play 96
Refenecne Answer 96
A Specialized Terms 96
D Speaking Up 96
Chapter 6
Negotiating on Exhibiting Space 展位談判
Section 1 Listening Activities 98
A Spot Dictation 98
B Multiple Choices 99
C Passage Dictation 101
Tape script & Answers: 102
A Spot Dictation 102
B Multiple Choices 102
C Passage Dictation 104
Section 2 Interpretation Activities 105
A Sentence Interpretation 105
B Passage Interpretation 105
Reference Answers 106
A Sentence Interpretation 106
B Passage Interpretation 107
Section 3 Speaking Activities 108
A Specialized Terms 108
B Sample Conversation 109
C Functional Expressions 110
D Speaking Up 111
E Role-play 112
Refenence Answer 112
A Specialized Terms 112
D Speaking Up 113
Chapter 7
Hiring A Stand 申請展位
Section 1 Listening Activities 114
A Spot Dictation 114
B Multiple Choices 115
C Passage Dictation 117
Tape script & Answers 117
A Spot Dictation 117
B Multiple Choices 118
C Passage Dictation 120
Section 2 Interpretation Activities 121
A Sentecce Interpretation 121
B Passage Interpretation 122
Reference Answers 123
A Sentecce Interpretation 123
B Passage Interpretation 124
Section 3 Speaking Activities 125
A Specialized Terms 125
B Sample Conversation 125
C Functional Expressions 126
D Speaking Up 127
E Role-play 128
Reference Answers 128
A Specialized Terms 128
D Speaking Up 129
Chapter 8
Personal Sales Calls 銷售拜訪( 電話)
Section 1 Listening Activities 130
A Spot Dictation 130
B Multiple Choices 131
C Passage Dictation 133
Tape script & Answers: 133
A Spot Dictation 133
B Multiple Choices 134
C Passage Dictation 136
Section 2 Interpretation Activities 137
A Sentence Interpretation 137
B Passage Interpretation 138
Reference Answer 140
A Sentence Interpretation 140
B Passage Interpretation 141
Section 3 Speaking Activities 142
A Specialized Terms 142
B Sample Conversation 142
C Functional Expressions 143
D Speaking Up 144
E Role-play 144
Reference Answer 145
A Specialized Terms 145
Chapter 9
Hiring People and Loaning Properties 租借物品/ 租用人員
Section 1 Listening Activities 146
A Spot Dictation 146
B Multiple Choices 147
C Passage Dictation 149
Tape script & Answers: 150
A Spot Dictation 150
B Multiple Choices 151
C Passage Dictation 153
Section 2 Interpretation Activities 154
A Sentence Interpretation 154
B Passage Interpretation 155
Reference Answers 156
B Passage Interpretation 157
Section 3 Speaking Activities 158
A Specialized Terms 158
B Sample Conversation 158
C Functional Expressions 159
D Speaking Up 159
E Role-play 160
Reference Answer 160
A Specialized Terms 160
D Speaking Up 160
Chapter 10
Safety and Security Service 安保服務
Section 1 Listening Activities 162
A Spot Dictation 162
B Multiple Choices 163
C Passage Dictation 165
Tape script & Answers: 166
A Spot Dictation 166
B Multiple Choices 166
C Passage Dictation 168
Section 2 Interpretation Activities 169
A Sentence Interpretation 169
B Passage Interpretation 169
Reference Answer 171
A Sentence Interpretation 171
B Passage Interpretation 172
Section 3 Speaking Activities 173
A Specialized Terms 173
B Sample Conversation 173
C Functional Expressions 174
D Speaking Up 174
E Role-play 174
Reference Answer 175
A Specialized Terms 175
D Speaking Up 175
Chapter 11
Helping with Post-Conference Logistics 會後物流服務
Section 1 Listening Activities 176
A Spot Dictation 176
B Multiple Choices 177
C Passage Dictation 179
Tape script & Answers 180
A Spot Dictation 180
B Multiple Choices 181
C Passage Dictation 182
Section 2 Interpretation Activities 183
A Sentence Interpretation 183
B Passage Interpretation 184
Reference Answer 186
A Sentence Interpretation 186
B Passage Interpretation 186
Section 3 Speaking Activities 187
A Specialized Terms 187
B Sample Conversation 188
C Functional Expressions 189
D Speaking Up 189
E Role-play 190
Refernece Answer 190
A Specialized Terms 190
D Speaking Up 191
Chapter 12
Opening and Reception 開幕與酒會
Section 1 Listening Activities 192
A Spot Dictation 192
B Multiple Choices 193
C Passage Dictation 195
Tape script & Answers 196
A Spot Dictation 196
B Multiple Choices 196
C Passage Dictation 198
Section 2 Interpretation Activities 199
A Sentence Interpretation 199
B Passage Interpretation 200
Reference Answers 202
A Sentence Interpretation 202
B Passage Interpretation 204
Section 3 Speaking Activities 205
A Specialized Terms 205
B Sample Conversation 205
C Functional Expressions 207
D Speaking Up 209
E Role-play 209
Reference Answer 210
A Specialized Terms 210
D Speaking Up 210
Chapter13
Attending the Event 參加展會
Section 1 Listening Activities 212
A Spot Dictation 212
B Multiple Choices 213
C Passage Dictation 215
Tape script & Answers: 216
A Spot Dictation 216
B Multiple Choices 216
C Passage Dictation 218
Section 2 Interpretation Activities 219
A Sentence Interpretation 219
B Passage Interpretation 220
Reference Answers 222
A Sentence Interpretation 222
B Passage Interpretation 223
Section 3 Speaking Activities 224
A Specialized Terms 224
B Sample Conversation 225
C Functional Expressions 226
D Speaking Up 226
E Role-play 227
Reference Answer: 228
A Specialized Terms 228
D Speaking Up 228
Chapter 14
Reserving Post Conference Tours 會後旅遊預訂
Section 1 Listening Activities 230
A Spot Dictation 230
B Multiple Choices 231
C Passage Dictation 233
Tape script & Answers: 233
A Spot Dictation 233
B Multiple Choices 234
C Passage Dictation 237
Section 2 Interpretation Activities 238
A Sentence Interpretation 238
B Passage Interpretation 238
Reference Answers 239
A Sentence Interpretation 239
B Passage Interpretation 240
Section 3 Speaking Activities 241
A Specialized Terms 241
B Sample Conversation 241
C Functional Expressions 242
D Speaking Up 242
E Role-play 243
Reference Answer 244
A Specialized Terms 244
D Speaking Up 244
Chapter 15
Event Review Meetings 會後總結
Section 1 Listening Activities 246
A Spot Dictation 246
B Multiple Choices 247
C Passage Dictation 249
Tape script & Answers 250
A Spot Dictation 250
B Multiple Choices 250
C Passage Dictation 252
Section 2 Interpretation Activities 253
A Sentence Interpretation 253
B Passage Interpretation 254
Reference Answers 254
A Sentence Interpretation 254
B Passage Interpretation 255
Section 3 Speaking Activities 256
A Specialized Terms 256
B Sample Conversation 257
C Functional Expressions 258
D Speaking Up 258
E Role-play 259
Reference Answer 259
A Specialized Terms 259
D Speaking Up 259
詳細資料
- ISBN：9789577357199
- 叢書系列：
- 規格：平裝 / 260頁 / 17 x 23 x 1.3 cm / 普通級 / 單色印刷 / 初版
- 出版地：台灣
- 本書分類：> >
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